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DZone Advertising

DZone produces and publishes valuable content for our global audience of software architects, developers and IT professionals. DZone's network of tech media sites is among the most popular resources in the world for advanced programmers and web designers.

Over 3.5 million software architects, developers and managers visit the DZone network every month. They trust DZone to provide them with valuable information and resources to help them solve problems, keep up with the rapid changes in software technology and share knowledge with each other.

DZone can help you connect with our community to share your message and introduce your products and services to both influencers and users. We offer a variety of advertising and sponsorship opportunities for you to increase engagement, build brand awareness and develop thought leadership. From your traditional direct response CPM and CPC campaigns, to custom-built marketing solutions, DZone has the solution that's right for you.

What Folks Are Saying

"We have been very pleased with our DZone partnership. Their editorial content as evidenced in their articles, tech chats, and reference cards consistently drive positive results in trial and reference card downloads, article page views, and click through traffic. They work closely with us to ensure we meet our goals."
Senior Marketing Manager,
AdobeSystems Inc.

"We've worked with DZone on a number of programs and found the results to be outstanding. Great quantity and quality of leads delivered by professionals who care."
Marketing Manager,
Electric Cloud

"DZone has been a valued partner and resource since its inception. The drivers of technology are the developers in the trenches, so reaching the maximum developer audience with the highest quality message is key to our business. DZone consistently provides this balance and we're proud to call them friends of our company."
Public Relations Manager,
Genuitec, creators of MyEclipse

DZone Research

At DZone, we're not just about content and advertising, we also want to help you get the most out of your marketing efforts. See how DZone Research can take your campaign to the next level.

DZone Research »

We'd be delighted to hear from you:

Advertising Sales

Email: sales@dzone.com
Phone: +1.919.678-0300 x1

DZone, Inc.
150 Preston Executive, Suite 201
Cary, NC 27513 USA
Tel: +1.919.678-0300
Fax: +1.919.443-1110

DZone Advertising Products

There are a number of products that we offer at DZone to help you achieve your marketing campaign goals. Here we have our Product One-Sheeters to provide a more detailed description of each product.

The DZone Network

This one-sheeter will give you a great overview of the DZone Network as well as a list of our traditional direct response solutions such as Banners, Text Ads and Email Blasts.

Curated Topic Portals

DZone Curated Topic Portals (CTPs) are custom microsites focused on specific developer or IT topics. CTPs leverage DZone's trusted thrid-party voice to foster a relationship with our audience on your behalf.

Demand Generation


The DZone Cost Per Lead (CPL) program delivers quality sales leads by attracting a targeted audience to your technical documentation. Our targeted list builder defines specific markets and locates prospects to help focus your promotional efforts.


The Refcardz program is one of the longest running and most recognized series of developer cheat sheets in the world; a proven way to build brand awareness and develop thought leadership within the developer community.

Refcardz Premium

The Refcardz Premium Sponsorship level provides all the benefits of a Refcardz Lite Sponsorship along with a targeted email campaign, an expert-hosted webinar and quality lead generation.

Solutions Guides

For 15 years DZone has cultivated trust and earned credibility with our active and engaged community. Now DZone is offering the opportunity to have your product or service featured in one of our topical Solutions Guides.

Strategic Partnership Program

DZone is offering select organizations an opportunity to participate in our Strategic Partnership Program which serves as a strong foundation for all other advertising components. This program provides visibility across the DZone network, key insight and data from developers and access to DZone consultation services.

SWAG Program

DZone is offering tech companies the opportunity to participate in our DZone SWAG Program. We take the branded materials (or SWAG) you have on hand and distribute them to our most active community members to generate goodwill and brand awareness with the most influential DZone members.


Generate quality sales leads by promoting your technical expertise to our targeted audience with a DZone webinar. Simply provide your technical content and an expert presenter, DZone takes care of the rest