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By skruk
via apmblog.compuware.com
Published: May 23 2013 / 11:34

In the previous post we presented problems encountered by our client TescaraHats (name changed for commercial reasons), a European market leader in manufacturing customized hats. We argued that while improving search engine ranking is important, you should never forget about the performance and usability in an e-commerce application. In this episode of our e-commerce performance series, we will analyze the impact that the backend performance has on your online sales.
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