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By sabina.idler
Submitted: Jun 12 2014 / 11:10

Lately, email is stigmatized as too ‘loud’ and one-sided – therefore not suitable anymore for the interactivity of the modern web. Yet, email continues to be a valuable and flexible communication medium for most industries. But what if people unsubscribe from your emails? While their reader experience comes to an end, their customer journey might not. Be prepared and wave your ex-subscribers goodbye with a great User Experience!
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