By mswatcher
via infragistics.com
Submitted: Jan 22 2013 / 12:00
The phrase “design-driven” seems to be used a lot these days. From design blogs to books on building corporate culture to marketing campaigns, everyone either thinks they are “design-driven” or need to be “design-driven.” I think it’s fantastic that the notion of “Design”, with a capital D, is being discussed. I think it’s great that industry leaders are beginning to believe that there is value in design. Unfortunately, the way in which design is being described, defined and promoted is often wrong. Let me explai
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