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1&1 shared hosting is now handling 404 errors (on my server, at least) by redirecting to the sedoparking dot com domain -- with no hint to visitors that the site even exists, or that they hit a bad link. Only they know if this is the new general policy (and they aren't saying) but it's a keen reminder of the importance of custom 404 pages. Here's a simple example for any domain that uses some JavaScript to provide much more helpful information than you'd see in most defaults.