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Surprise Me!
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By bloid
via devlounge.net
Published: Mar 05 2007 / 11:19

Don’t Lose Your Visitors: Better 404 Pages
Error pages control a lot more of our destiny than you may think. If a visitor has the unfortunate coincidence of reaching an error page on your site, chances of them attempting to access the page again are slim to none, especially if they were referred to the page from a direct link. How can you prevent this? Don’t let your error pages, especially 404, go un-noticed.
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