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User 478055 avatar

By mitchp
via mobile.dzone.com
Published: Jul 23 2013 / 08:05

By now we all know an app isn't a mobile strategy, but equally 'hybrid' or 'web' aren't mobile implementation strategies. An effective implementation approach for your mobile strategy will take into account many factors, but will balance two key ones. And most importantly, it will evolve over time.
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