By Thierry.Lefort
via kaushik.net
Published: Jul 17 2008 / 07:08
Web Analytics 2.0 is:
(1) the analysis of qualitative and quantitative data from your website and the competition,
(2) to drive a continual improvement of the online experience that your customers, and potential customers have,
(3) which translates into your desired outcomes (online and offline).
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