As such, I take continuously enhancing my vim-fu seriously, to keep impressing myself and, of course, others too. It is just fun. And not much beyond. Personally I don’t understand the argument for learning vim ‘because it makes you more productive’. I mean, things do get much faster in vim by all means, but if you are after productivity, mastering a text editor just does not seem to be the top priority. I don’t think vim can (or should) be sold this way these days. Imagine Yoda saying ‘Use the Force Luke - it will make you more productive’. They would have never made it past episode IV!