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By dotCore
via blog.balancedpayments.com
Submitted: Feb 27 2013 / 15:20

The incident happened when we were known as “PoundPay.” Later, we rewrote the entire product and re-branded ourselves as “Balanced,” which differs from “PoundPay” in the one key aspect - Balanced is a white labeled solution. PoundPay on the other hand was not, requiring the buyer to checkout via an iframe, and the merchant to register themselves on our web site.
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