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By piccoloprincipe
Submitted: May 11 2013 / 08:51

Anypresence cofounder and CMO (Chief Marketing Officer) Richard Mendis (RM) claims that their method of MBaaS delivery and execution "is completely unique in the market." Mobile developers design their apps in the clouds with de-coupled design-time and run-time architecture. They are able to define their own data sources, object layers and user interfaces (UI’s) to avoid the dreaded phenomenon known as ‘vendor platform lock-in’. 
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