By mitchp
via architects.dzone.com
Published: Jul 06 2012 / 17:31
As the name implies, what we’re talking about here is the explosion of electronic data that comes from huge volumes of transactions, devices, and sensors being captured by businesses today. This data often comes in unstructured formats and/or too fast for us to effectively process in real time. Collectively, we call these the 4 big data V’s: Volume, Velocity, Variety, and Variability. These qualities make this type of data best managed by NoSQL systems like Hadoop, rather than by conventional Relational Database Management System (RDBMS).
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