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Danny Simmons wrote a marketing piece about the project he's been working on for so long: "Why use the Entity Framework?". I don't expect Danny to be unbiased towards his own work, so at first I just ignored it: Microsoft produces these kind of 'use our stuff, it's better than sliced bread'-articles a dozen times a day. However, this particular article seems to be a discussion subject and is supported by non-Microsoft people on other blogs, so it's time to stop ignoring it and start to refute the contents of the article, despite it being marketing. After all, it doesn't look like it's marketing.